Welcome to the Tourism Workforce Skills Needs Survey
Disclaimer: This questionnaire should only be completed if you are older than 15 years old. If you are under 15, please do not complete the questionnaire, although we do appreciate your interest in the subject. The results of the questionnaire will only be used for research purposes in the context of the Tour-x project. Participating in the assessment is on a voluntary basis and you will receive no payment or reward for it. If you are not sure about whether you should participate, then please discuss it with your parent(s), legal guardian(s) or teacher(s).
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Section 0: Business Profile Objective: To collect essential business characteristics (sector, size, location, workforce structure) for comparative analysis of survey responses.
What is the primary activity of your business? (Select one most relevant)
Accommodation (Hotels, Resorts, Guesthouses)
Food & Beverage (Restaurants, Cafés, Catering)
Tour Operations & Travel Agencies
Cultural & Heritage Tourism
Adventure Tourism (e.g., hiking, rafting, climbing)
Eco-Tourism (e.g., nature reserves, sustainable wildlife tours)
Conference Tourism
Transport Services (e.g., airport transfers, shuttle services)
Logistics Support (e.g., baggage handling, travel infrastructure)
Other (please specify in comments section)
How many employees does your business have? Please include all full-time, part-time, and seasonal workers currently employed. (Select one)
Where is your business located? (Select all that apply)
What is the legal or operational structure of your business? (Select the one that best describes your business)
Does your business provide structured training for employees? (Select one)
Please indicate how much you agree that the following are your business’s biggest challenge in recruiting and retaining skilled employees: (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
1 out of 5
Section 1: Current Skills Gaps Objective: To assess the severity and specific nature of workforce deficiencies in digital, green/sustainability, and customer service skills, ensuring targeted interventions.
Do you experience a lack of digital skills in your workforce? (Select one)
If you answered “Yes” (i.e., you experience a lack of digital skills), please indicate how much you agree that the following skills are lacking in your workforce. (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
Do you experience a lack of sustainability-related skills in your workforce? (Select one)
If you answered “Yes”, please indicate how much you agree that the following sustainability-related skills are lacking in your workforce: (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
Do you experience a lack of intercultural skills in your workforce? (Select one)
If you answered “Yes”, please indicate how much you agree that the following intercultural skills are lacking in your workforce: (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
Do you experience a lack of inclusivity-related skills in your workforce? (Select one)
If you answered “Yes”, please indicate how much you agree that the following inclusivity-related skills are lacking in your workforce: (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
Which job roles need to improve their skills most in your company? (Select up to 2 most affected roles)
Which of the following skills do you believe your staff will need to strengthen most in the next 1–2 years to keep up with business demands? (Select up to 3 that best reflect your business needs)
2 out of 5
Section 2: Workforce Competencies Objective: To benchmark workforce competencies against industry standards and assess their readiness for transformation in tourism.
On a scale of 1-5, how proficient is your workforce in using digital tools and technologies relevant to day-to-day tourism operations? (Single choice: 1-5 scale)
Do your supervisors and managers have the necessary leadership capabilities to effectively lead: (Single choice per transformation)
Do your supervisors and managers have the necessary soft skills to effectively lead: (Single choice per transformation)
Please indicate how much you agree that the following leadership skills are lacking in your workforce: (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
What percentage of your employees have received training in sustainability-related competencies? (Select one) Examples include: energy efficiency, waste reduction, sustainable tourism practices, eco-certification processes, or climate impact awareness
How does your business primarily develop workforce competencies? (Select one primary method)
Does your business have a structured process for assessing employee skills and competencies? (Select one)
3 out of 5
Section 3: Training Needs Objective: To identify gaps in training programs, barriers to participation, and preferred training methods for tourism SMEs.
Has your company invested in employee training over the last 12 months? (Select one)
If "Yes", which types of training have been provided in the last 12 months? (Select all that apply)
Please indicate how much you agree that the following skills are your employees most interested in developing further? (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
Which training formats would be most effective for your workforce? (Select all that apply)
What improvements would make training programs more effective for your business?
Is your business aware of or has it made use of any of the following training funding schemes? (Select all that apply)
How would you describe the frequency and follow-up of employee training in your business? (Select the one that best describes your current practice)
To what extent do you agree with the following statement: “Our business follows a strategic workforce development plan that includes regular training and evaluation.” (1 = Strongly disagree, 5 = Strongly agree)
To what extent do you agree that the following are barriers to providing training in your business? (Use 1–5 scale: 1 = Strongly disagree, 5 = Strongly agree)
4 out of 5
Section 4: Emerging Skills & Future Workforce Planning Objective: To forecast workforce needs and assess SME preparedness for technological and sustainability changes.
Please indicate how much you agree that the following emerging skills will be critical for your business in the next 5-10 years? (Use 1–5 scale: 1 = Strongly disagree, 5 = Strongly agree)
Technology & Digital Innovation
Sustainability & Environmental Resilience
Social & Cultural Competencies
How well-prepared is your business for: (1 = Not prepared at all – No awareness or planning yet, 2 = Slightly prepared – Some awareness, but no concrete actions, 3 = Moderately prepared – Initial steps or partial implementation, 4 = Well prepared – Active implementation and clear strategies, 5 = Fully prepared – Comprehensive plans, tools, and trained staff in place)
Is your business more likely to invest in emerging skills training if financial support is provided? (Select one)
Are skills related to sustainability included in your strategic workforce planning? (Select one)
How confident are you in your workforce’s ability to adapt to new industry technologies? (Select one)
Please indicate how much you agree with the following statements about anticipated skill shifts in the touristic industry over the next five years: (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
Please indicate how much you agree that each of the following types of external support could help your organization prepare for upcoming workforce challenges: (Use 1–5 scale: 1=Strongly disagree, 5=Strongly agree)
5 out of 5
